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Philosophy
MEA's ethic and workforce is strongly journalistic -
giving it the ability to think and act in a manner far closer
to that of working journalists than most other PR agencies and
promotions companies.
For clients this means MEA is able to identify strong newsworthy
story ideas and 'sell' them effectively and positively in a journalistic
'language' to newsrooms throughout Scotland, London and internationally.
Every campaign is evaluated against predetermined targets set
in conjunction with clients including analysis of the coverage
achieved, communication of key messages and economic validity
of the campaign.
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